Travel Bloggers Cope with Blog Monetization Through Affiliate Marketing Programs
Monetizing your travel blog has become a tough act to hurdle ever since the health crisis brought on by the COVID-19 pandemic narrowed down choices to local travel. The rebound hoped for by the travel and tourism industry is still not happening as many are still unsure if it’s already safe to travel. Some others are putting off vacation plans as the money saved for such purposes will have better use during these trying times.
Longwoods International found in its recent survey that while many Americans have been longing to travel as soon as the travel restrictions were lifted, 82% of those who responded said they made modification in their travel plans. Around 22% indicated that if ever there’s a need to travel, they will do so by way of a private transport rather than board a commercial plane.
Besides, the complex processes that passengers have to go through in airports pose as additional hustles. Actually, the airline industry reported that last year, the number of passengers that went through TSA checkpoints went down by as much as 93%
So the choices of affiliate programs have been limited to domestic destinations reachable by car, with lots of choices for affordable private home rentals and offer places of recreation where people can safely distance from each other. According to Elizabeth Monahan, of Tripadvisor.com. They actually expect tourism recovery to start out locally, as travelers will first venture out by way of weekend getaways that are closer to home. She give advice that it will take longer before international tourism makes a robust return.
TripAdvisor for one, offers travel bloggers opportunities to earn commissions through the website’s affiliate marketing program. Affiliate marketers contribute reviews and recommendations based on their actual travel experiences. However, this site may already be crowded with affiliate marketers all looking to give their audience the best amd genuine travel recommendation there is.
Moreover, digital marketing authority Jeff Lerner noticed that most travel bloggers are focused on choosing affiliate programs base only the monetization opportunities. It’s been noted that when Jeff reviews other’s work the content are less focused on what their audience consider as helpful information, especially during these uncertain times.
Examples of Affiliate Marketing Programs Popular Among Travel Bloggers
Despite the shift in travel plans and preferences for safe domestic destinations, the travel industry still manages to stay afloat by keeping their affiliate marketing programs active. After all, popular travel websites are still the go-to resources when making travel plans. Not a few find valuable information from reviews and recommendations of people who have actually seen and been to the places they intend to visit.
Booking.com is one such popular resource as it has an affiliate marketing program that partners with travel agencies, travel app users or travel bloggers or websites that can offer the best choice of accommodations.
Travala is a travel website that focuses on travelers looking to use their cryptocurrency to pay for accommodation. In which case, affiliate marketers of this platform’s crypto marketing program can expect to receive income in cryptocurrency.
Skyscanner is a platform providing comprehensive information about flight prices, which regular travelers can easily access vy way of a downloadable Skyscanner app. It also supports booking for flights, hotel accommodations and vehicle rentals.
Travel bloggers affiliated with Scanners’ marketing program have the option to incorporate a white-label solution that will allow their visitors to make their flight search inquiry right in their website. In addition, Skyscanner also offers a flight booking widget that affiliate publishers can place in the sidebar.